Start-up Project
Start-up Project
Bringing ideas to life with user-centered design and entrepreneurial spirit, I’ve contributed to the success of startup ventures through collaboration, innovation, and leadership
Bringing ideas to life with user-centered design and entrepreneurial spirit, I’ve contributed to the success of startup ventures through collaboration, innovation, and leadership
Katchup
Brewernet
2024
2024
Katchup.ai
Katchup.ai
Imagine just typing in one word or phrase: "Calm", "Jazz cafe", or "Moody cheap bar in Carlton" in our AI chat. Then immediately getting trending places that fit that description. Katchup is a cutting-edge startup that leverages advanced AI technology to help people find the best places to go.
Imagine just typing in one word or phrase: "Calm", "Jazz cafe", or "Moody cheap bar in Carlton" in our AI chat. Then immediately getting trending places that fit that description. Katchup is a cutting-edge startup that leverages advanced AI technology to help people find the best places to go.
Impact
Impact
Led the design and development of Katchup’s digital presence, including the Visual identity , LinkedIn Banners, Pitch slides,Website design, MVP Katchup app UI by using figma.
UI elements for Katchup’s social media videos on Instagram and LinkedIn, achieving an average reach of 1,416 accounts and generating over 400 interactions per video, contributing to the community's digital engagement.
Played a pivotal role in securing early-stage fundings, contributing to our acceptance into the Microsoft founders hub, Startspace, Buildspace.
University of Melbourne start-up pitch competition - Top 7 out of 86 teams.
Led the design and development of Katchup’s digital presence, including the Visual identity , LinkedIn Banners, Pitch slides,Website design, MVP Katchup app UI by using figma.
UI elements for Katchup’s social media videos on Instagram and LinkedIn, achieving an average reach of 1,416 accounts and generating over 400 interactions per video, contributing to the community's digital engagement.
Played a pivotal role in securing early-stage fundings, contributing to our acceptance into the Microsoft founders hub, Startspace, Buildspace.
University of Melbourne start-up pitch competition - Top 7 out of 86 teams.
UI/UX Designer
FEB 2024 - JUN 2024
Social Media Marketing
APP/WEB design
Visual design
Before
Before
After
After
Figma & Framer prototype link
Figma & Framer prototype link
2024
2024
Brewernet
Brewernet
BrewerNet strongly believes in the transformative power of social networking in both personal and professional development. Our mission is to create a supportive environment that helps students and early-career professionals navigate these transitions smoothly. However, our goals extend beyond career assistance; we also aim to offer services that enable our users to enrich their lives through networking.
BrewerNet strongly believes in the transformative power of social networking in both personal and professional development. Our mission is to create a supportive environment that helps students and early-career professionals navigate these transitions smoothly. However, our goals extend beyond career assistance; we also aim to offer services that enable our users to enrich their lives through networking.
Impact
Impact
Designed website prototype in Figma, contributing to our acceptance into the Melbourne Accelerator Program’s (MAP) Velocity Program for 2024
Facilitated efficient collaboration through weekly meetings with the software development team, ensuring alignment with project goals and timelines
Designed website prototype in Figma, contributing to our acceptance into the Melbourne Accelerator Program’s (MAP) Velocity Program for 2024
Facilitated efficient collaboration through weekly meetings with the software development team, ensuring alignment with project goals and timelines
UI/UX Designer
FEB 2024 - MAY 2024
Collaboration
Web Design
Strategy
Final MVP Look
Final MVP Look
Figma prototype MVP
Figma prototype MVP
Prototype link - click to view
Actual website domain (still building..)
Portfolio 2024 © Design By IRENE YU BI
Portfolio 2024 © Design By IRENE YU BI